The problem
Jack's clients mostly found him through social media and word of mouth. There was nowhere to see his packages, prices or past results in one place, so every new enquiry started with the same questions.
He also had training content to share, but no home for it and no way to stay in touch with people who were not ready to sign up yet.
What we did
We built a site around four training packages, Bronze, Silver, Gold and Platinum, each with its price per session, monthly cost and what is included, plus a low-cost monthly programme called the Jacked Blueprint. Every package links to the contact form with that plan already picked, so the enquiry Jack gets says exactly what the person wants.
The gallery shows client transformations with before and after photos, and a review from both Jack and the client. There is a tutorial library sorted into categories with video, an FAQ, and a newsletter people can sign up to.
Jack runs it all from his own admin. He can add tutorials, gallery stories and FAQs, upload images to Cloudinary, write newsletter drafts, schedule them to go out later and export his subscriber list.
A Netlify function checks every hour for newsletters that are due to send.
What changed
- Every package shows its price up front, so people know the cost before they get in touch.
- Enquiries arrive with the chosen package already filled in.
- Jack adds tutorials, client stories and FAQs himself, no developer needed.
- Newsletters can be written ahead and sent automatically at the scheduled time.
